What is design thinking?
According to David Kelley design thinking is described as human-centered approach to innovation that draws from the designer’s toolkit to integrate the needs of people, the possibilities of technology, and the requirements for business success.’ In a nutshell, design thinking is basically ‘a human-centered approach to solving problems using the designer’s toolkit’.
Why is design thinking important?
It’s the key to solve most if not all of problems as it creates a breeding ground for empathy. Which makes It easy to recognize products that consumers need and those that they don’t.
The Design thinking process
- Empathize — with users
- Define — users’ needs, their problem, and your insights
- Ideate — challenge assumptions and produce ideas for innovative solutions
- Prototype — begin creating solutions
- Test — solutions
How to build better products using design thinking?
- Stop copy pasting innovations that work in other countries.
- Think more of coming up with the solution rather than fixating on the challenge.
- Empathy! Empathy! Empathy!
- Make the people you are solving the problem for feel as if their part of the solution